Climate Power, LCV, and Future Forward Launch $10 Million Education Campaign On Bringing Down Costs with the Inflation Reduction Act

Key Part Of Landmark Reforms Include Historic Action on Climate Change

For Immediate Release

August 18, 2022

Contact: 

Emily Samsel, [email protected], 828-713-9647 

Jason Phelps, [email protected], 651-274-9417

Washington, D.C. – Climate Power, the League of Conservation Voters (LCV), and Future Forward USA Action are joining forces to launch a $10 million national campaign to educate people on the benefits of the just passed Inflation Reduction Act to their lives, especially how it lowers the costs of their energy bills and prescription drugs. The landmark reforms are part of the most meaningful climate law in U.S. history, along with achieving healthcare reforms and making wealthy corporations pay their fair share in taxes. 

Climate Power and LCV are two of the leading national climate advocacy organizations and Future Forward USA Action is non-profit dedicated to helping rebuild America’s middle class with new ideas, fresh perspectives and strategic approaches. 

The national ad campaign begins this week with two core prongs:

  1. Anthemic advertisements focused exclusively on the action to tackle climate change by reducing carbon pollution by nearly 40%. These ads, targeted toward younger people, will remind them of the stakes and highlight the real, concrete action being taken to tackle climate change and expand American-made clean energy like solar and wind power. President Biden has said the signing of this law will “position America to meet my climate goals.” WATCH: “Bold ActionWATCH: “Needed Action
  2. A series of innovative, surround-sound 15s advertisements focused on how the Inflation Reduction Act reduces costs for working people, including the key costs of energy bills which come down when you transition to cheaper, cleaner energy like wind and solar power. The ads showcase how these reforms lower prescription drug prices, health insurance premiums and energy costs – all key parts of the Inflation Reduction Act that the American people need to know about. With 15 second ads, viewers see two ads per commercial break on the same topic, rather than one, allowing for more opportunities to reach viewers.

WATCH: “Lower Costs

WATCH: “Energy Bills

WATCH: “Pay What They Owe

“President Biden and Congress made history by enacting the strongest ever federal climate legislation — and now, finally, our communities get to feel the benefits of moving to a clean energy economy,” said Pete Maysmith, LCV SVP of Campaigns. “After years of being seen as secondary, today clean energy investments are squarely at the center of U.S. economic policy.”

“Democrats in Congress and President Biden beat the special interests to deliver the most meaningful climate bill ever,” said Lori Lodes, Climate Power Executive Director. “Now it’s time to make sure that young people, who consistently rank the climate crisis as their top concern, understand this concrete action will make a real difference in their lives by combating climate change, reducing carbon pollution, lowering costs and ramping up good-paying clean energy jobs.” 

The two climate groups have run an 18-month advocacy campaign to pass bold climate legislation. From over 400 events with members of Congress, cabinet officials, and other federal and local leaders, to LCV field teams knocking over 575,000 doors in key states, to engagement with more than 27,000 small businesses, to town hall advocacy, to tens of thousands of calls, to butter and ice sculpture art activations, to more than $50 million in paid TV and digital ads, LCV, Climate Power, and LCV’s state affiliates and partners left nothing on the table in the fight for the most significant climate bill in history.

Future Forward USA Action is a collective of strategists, researchers, ad-makers, and data analysts that came together in 2018 to better understand how to communicate progressive causes to different groups of Americans. The FFUSA team is dedicated to making sure the American people are aware of the Inflation Reduction Act that will lower costs for working people and ramp up clean energy to protect us from climate change. 

Sample scripts from each segment of the ad campaign are below.

“Bold Action” (longer spot targeted at younger voters; focus on climate impacts)

The storms are stronger

The fires are bigger

We are facing a climate emergency

And after decades of inaction

A president is finally doing something to fight it

Because Joe Biden and Democrats in Congress 

Just passed the most powerful climate law in U.S. history

It ramps up clean energy

More wind

More solar

More electric vehicles

It saves money on energy bills today

And saves our environment for future generations

It’s bold action

When we need it most

“Lower Costs” (shorter spot focused on how the bill lowers costs)

Joe Biden and Democrats in Congress

Just passed the Inflation Reduction Act to lower our costs

The plan lowers the cost of healthcare and medicine

And lowers our energy bills by investing in clean energy

That’s more savings for us

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MUST READ: Pennsylvania State Lawmakers Praise Increased State & Federal Funding to Combat Climate Change, Boost Jobs

FOR IMMEDIATE RELEASE

Date: August 17, 2022

Contact: Meghan Schneider, [email protected]

 

MUST READ: Pennsylvania State Lawmakers Praise Increased State & Federal Funding to Combat Climate Change, Boost Jobs 

“Investments come at a time when many are feeling the impacts of climate change on their pocketbooks and in their daily lives”

Read the full piece here. 

PITTSBURGH, Penn. – Yesterday, the Pittsburgh Tribune-Review highlighted the benefits of President Biden’s landmark climate law, the Inflation Reduction Act, emphasizing the effects on Western Pennsylvania residents and how it will complement increased state funding for conservation efforts.

Two Democratic lawmakers, state Reps. Emily Kinkead (PA-20) and Austin Davis (PA-35) discussed the law’s potential to create tens of thousands of jobs in Pennsylvania and lower energy bills. 

Speaking on the Inflation Reduction Act, Rep. Kinkead commented, “What it has the potential to do in terms of investment in the climate is really unfathomable.” She also cited a study suggesting that the investment in clean energy could create 28,000 new jobs a year in Pennsylvania for the next five years. Rep. Davis noted that the Inflation Reduction Act could save an average household up to $1,800 a year on energy bills. This is a significant cost savings for residents who have seen a spike in electric bills as they try to keep their homes cool during a summer of climate-fueled extreme heat.

Key sections below: 

State and federal efforts to fight climate change could also create tens of thousands of jobs and lower energy bills in Western Pennsylvania, two Democratic lawmakers said Tuesday.

The federal Inflation Reduction Act, which President Biden was expected to sign into law on Tuesday, will allocate $370 billion to fight climate change and invest in clean energy.

It comes as Pennsylvania’s state budget includes $800 million for conservation efforts that aim to improve air quality and parks and address flooding.

The Inflation Reduction Act is the largest investment the country has made to address climate change, said Katie Blume, political director of Conservation Voters of Pennsylvania. The investment hopes to bring the country 80% of the way to its climate goals, she said.

***

The legislation will invest $60 billion to underserved communities to tackle environmental issues.

“What it has the potential to do in terms of investment in the climate is really unfathomable,” said state Rep. Emily Kinkead, D-Brighton Heights.

She cited a study suggesting that the investment in clean energy could create 28,000 new jobs a year in Pennsylvania for the next five years.

It also aims to reduce pollution and help families save on their energy bills, state Rep. Austin Davis, D-McKeesport, said, citing statistics estimating that the measure could save an average household up to $1,800 a year on energy bills.

Meanwhile, Davis said, the state budget makes “an historic investment in our environment and waterways” and provides $300 million for upgrades to water and sewer systems. Locally, that investment will help ALCOSAN pay for major upgrades without overburdening ratepayers, he said.

“This is a critical step toward environmental justice and reinvigorating communities that have been left behind for far too long,” Davis said.

Kinkead said the investments come at a time when many are feeling the impacts of climate change on their pocketbooks and in their daily lives.

***

Kinkead said Pennsylvanians are seeing increased costs associated with climate change. She said this summer’s high heat has caused a spike in many people’s electric bills as they try to keep their homes cool — an expense many can’t afford as inflation skyrockets.

“More than 310,000 Pennsylvanians are especially vulnerable to extreme heat,” Kinkead said, adding that census data indicates more Pennsylvania homes — including her own — don’t even have air conditioning.

“The Inflation Reduction Act makes a massive investment to reduce both of those issues,” she said.

###

ICYMI: State Reps. Austin Davis, Emily Kinkead and PA Conservation Voters Highlight How the Inflation Reduction Act Benefits Families, Complements State Investments

Today Biden signed the $370 billion investment in climate into law, delivering new jobs, good wages, and cleaner neighborhoods to Pennsylvanians

PITTSBURGH, Penn. – This morning, State Representatives Austin Davis and Emily Kinkead joined Katie Blume, Conservation Voters of Pennsylvania political director, to highlight the benefits of the historic clean energy and climate investments in the Inflation Reduction Act and the recently-passed state budget. The leaders mapped out how the $370 billion federal and $800 million state climate and conservation investments, respectively, will build jobs, increase wages, and create a safer and healthier environment for families across the state. This came just hours before President Biden signed the bill into law. 

These major investments highlight how the politics of climate have changed. Recent polling found the majority of voters support the historic clean energy and climate investments in the Inflation Reduction Act. Pennsylvanians from both sides of the aisle have been calling for this type of bold investments and they support Congressional and state action to combat the climate crisis and expand clean energy jobs. 

Pennsylvania is already a leader in clean energy jobs, with over 8,600 people employed in solar and wind electric generation at the end of 2021. This sector is growing rapidly – from 2020 to 2021, clean energy employment in Pennsylvania grew by 6.3%. A report published in 2020 found that even modest federal clean energy stimulus investments could generate 28,883 jobs in Pennsylvania per year over a five year period. 

Here are some highlights from the event: 

State Representative Austin Davis discussed how the Inflation Reduction Act will benefit working people and families across Pennsylvania by cutting energy costs, creating good-paying jobs, and helping people save for the very future that this climate legislation is working to protect. 

  • “The Inflation Reduction Act is a major step forward for families nationwide and here in Pennsylvania we stand to benefit immensely. This unprecedented clean energy, jobs, and climate investment is just what our communities need. This legislation can save the average household $1,800 per year on energy bills at a time when relief is much needed. In addition to cutting costs for working families, transitioning to cleaner energy will create good-paying union jobs and reduce our  pollution footprint.”
  • “Pennsylvania has always been a leader in providing energy to our communities and the country. We have the workforce and the skills to power us into the energy economy of the future. These historic investments in the Inflation Reduction Act complement the climate investments in our state budget, putting us on a path to dramatically reduce the emissions that drive climate change.”
  • “These state and federal actions are the type of bold change we need to meet this moment, enabling us to tackle climate change head on while turbocharging our economy. This is a critical step towards environmental justice and reinvigorating communities that have been left behind for too long. While I am grateful that Congress did its part in passing this legislation, I know that there is more work to do. I am eager to continue in this fight, advocating for our community and ensuring we get the support we need to secure Pittsburgh’s future.

State Representative Emily Kinkead highlighted the importance of state action working in tandem with recent federal action, emphasizing how the Inflation Reduction Act will work with Pennsylvania state investments to create jobs, address the worst of the climate crisis, and rescue families from the corporate greed making basic necessities unaffordable.

  • “Congress took the first big step, but as you heard Katie say, it’s only going to cover 80%. Now that’s a massive investment – 80% to get us to the goal. But that’s now on states to get us the rest of the way, and that’s Pennsylvania’s job to do the work together to implement this bill quickly and efficiently and make sure that we are creating a place that we can be proud to leave to our future, and are able to leave to our future generations.”
  • “The Inflation Reduction Act has gotten a lot of coverage in what it’s going to do immediately to help families deal with unprecedented corporate greed, but what it has the potential to do in terms of the investment in the climate is really unfathomable in prior years. One report published in 2020 found that even modest federal clean energy stimulus investments could generate 28,000 jobs in Pennsylvania per year over a five-year period. The hypothetical investments in that report were even smaller than those that actually exist in the Inflation Reduction Act.”
  • “The Inflation Reduction Act is the largest climate investment bill in the history of America. Thanks to Congress, millions across America are about to receive much-needed federal support to help protect families from extreme weather and create good jobs in the midst of the ongoing climate crisis.” 
  • “Without intervention, climate change is projected to cost Pennsylvania over $18 billion annually by the year 2100, which feels like a long way off but we’re not that far.”

Katie Blume, Political Director at the Conservation Voters of Pennsylvania, focused on the good-paying union jobs that the Inflation Reduction Act will create across Pennsylvania, bringing people the stability and resources necessary to provide for themselves. 

  • “We are here today to celebrate two massive victories for environmental protection that are going to help create jobs and protect the air we breathe and the water we drink right here in Pennsylvania. Last week, after more than a year of debate, Congress passed the historic Inflation Reduction Act. This legislation invests in $370 billion in fighting climate change and this is the largest amount that we have ever dedicated to addressing this existential threat.”
  • “This is not just a win for the planet, this is a win for families across Pennsylvania. As we build a 21st century economy powered by clean energy, it will also be reducing our dependence on dirty fossil fuels. […] We will be creating thousands of union jobs here in PA to upgrade our electrical grid, building new wind turbines, and solar panels thanks to $60 billion that the federal government will be investing in clean energy technologies. In a place like Pittsburgh, that means jobs manufacturing and designing new American-made batteries to power electric vehicles.” 
  • “The Department of Environmental Protection will  also have the resources to hold polluters and large companies accountable.”

Climate Power: ¡El Proyecto de Reducción de la Inflación ya es Ley!

Lori Lodes, directora ejecutiva de Climate Power, emitió la siguiente declaración luego de que el presidente Biden firmara la Ley de Reducción de la Inflación:

“Es oficial: el proyecto de ley climático más significativo ahora es ley gracias al presidente Biden y los demócratas en el Congreso. Los costos diarios empezarán a bajar gracias a una energía más limpia y barata. Se crearán empleos de energía limpia bien remunerados en pueblos pequeños y grandes ciudades de todo el país. Los vecindarios se volverán más resilientes a un clima cambiante. El aire se volverá más limpio y el agua más segura para beber. Esta ley climática es un BFD.

“El trabajo que se realizó para llegar a este momento climático es un testimonio de nunca darse por vencido. Y no hemos terminado. El que el presidente Biden firme este proyecto como ley es sólo el primer paso para lograr su visión de una economía de energía limpia y justicia climática. La Ley de Reducción de la Inflación será nuestra línea de base para la acción futura y demostrará que actuar sobre el clima es fundamental para construir un mundo más justo y equitativo. Este es sólo el comienzo. ¡Adelante!”

Climate Power: Inflation Reduction Act is Now Law!

Lori Lodes, Executive Director of Climate Power, issued the following statement after President Biden signed the Inflation Reduction Act:

“It’s official: the most meaningful climate bill is now law thanks to President Biden and Democrats in Congress. Everyday costs will start to go down thanks to cleaner and cheaper energy. Good-paying clean energy jobs will be created in small towns and big cities across the country. Neighborhoods will become more resilient to a changing climate. Air will get cleaner and water safer to drink. This climate law is a BFD.

“The work that went into delivering this climate moment is a testament to never giving up. And we’re not done. President Biden signing this bill into law is just the first step toward achieving his vision for a clean energy economy and climate justice. The Inflation Reduction Act will be our baseline for future action and prove that acting on climate is critical to building a more just and equitable world. This is just the beginning. Let’s go!”

 

Climate Power: Passage of Inflation Reduction Act A Historic Win, Setting a Strong Foundation for Future Climate Action

Lori Lodes, Executive Director of Climate Power, issued the following statement after the US House Democrats passed historic climate legislation:

“President Biden and Democrats in Congress just passed the most meaningful climate bill in US history. But this moment is a collective victory. Activists, organizers, and voters who demanded action brought us to this point. We wrote letters, we called, we voted, we held our leaders accountable, and we just took a ginormous step forward together. The work that went into delivering this moment and passing the Inflation Reduction Act is a testament to never giving up. It took decades of dedication — from young people, climate advocates, justice leaders, labor unions, scientists, and so many others – demanding climate action be a catalyst for much-needed change. 

“Because of this legislation, everyday costs will go down for families. Energy will be cleaner and cheaper. Jobs will be created in small towns and big cities across the country. Neighborhoods will become more resilient in a changing climate. Air will get cleaner and water safer to drink. The benefits are huge, but there is more work to do.

“We can’t and won’t stop here. This bill is historic and the biggest investment we’ve ever made to tackle the climate crisis. At the same time, it gives major concessions to the oil and gas industry that will exacerbate harm to communities and our nation’s most disadvantaged people. This bill should be our baseline for future action. 

“We have waited so long for this moment and even as this bill heads to President Biden’s desk, we are ready to keep fighting. We are far from finished. Whether you spent decades in climate advocacy or are new to the fight, this moment is because of our collective belief that our world is worth saving and we will keep fighting together. Let’s go! ”